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Archive for 2009

The Psychology of Notation

January 10th, 2009 by Joseph P. Merts

Symbolic and Numeric RatingsThere has been much debate over which representation is the best to use when filling in the ratings for a House of Quality: symbolic notation or numeric notation. The premise behind the debate is that there is somehow a greater inherent value in using circles, filled circles, and triangles or in using 1’s, 3’s, and 9’s. In actuality, neither format is universally superior to the other. On the contrary, they both serve different purposes and are uniquely suited for working with different groups. Thus, just as it is important to tailor a speech or written argument to the needs of the intended audience, it is important to choose the notation for a QFD that is best suited for its target audience.

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Category: House of Quality, Advice, Quality Function Deployment, QFD | 1 Comment »